ZPTAG PLATFORM TERMS OF SERVICE
Business users · Genuine Marketing Group, Inc · Amended draft (clean), 24 July 2026
Effective Date: [●]
Welcome to the ZPTAG® platform. These Terms of Service (
"Terms") are a contract between
you and Genuine Marketing Group, Inc, a Nevada company with its principal place of
business at 217 Geneva Blvd. Burnsville, MN 55306 ("GMG", "we", "us"). They explain how
you may access and use our website, software, digital tagging tools, traceability services,
and related features (collectively, the "Platform").
We provide tools designed to support agricultural traceability, product storytelling, and
sustainability engagement. These Terms set out the framework under which we work
together. By accessing or using the Platform, you agree to these Terms.
1. Who These Terms Apply To
Summary:
These Terms apply to business users of the Platform.
The Platform is intended for use by farming businesses, agricultural cooperatives,
producers processors, manufacturers, distributors, retailers and supply chain participants.
By using the Platform, you confirm that: (a) you are acting in the course of business; (b) you
are not using the Platform as a consumer; and (c) you have authority to bind any organization
on whose behalf you act.
2. What the Platform Does
Summary: We provide digital infrastructure and engagement tools.
The Platform may include ZPTAG QR-enabled identifiers, product traceability tools, digital
storytelling features, sustainability and carbon data display tools, marketing and
engagement tools, and analytics and reporting tools. The Platform provides digital
infrastructure only. GMG does not provide certification services, regulatory compliance
advice, legal advice, environmental auditing services, or carbon verification or assurance.
Users remain responsible for their business operations and claims.
3. Account Registration
Summary: Keep your account secure and information accurate.
To access certain features, you may be required to create an account. You agree to: (a)
provide accurate and complete information; (b) maintain the security of your login
credentials; and (c) notify us promptly of unauthorized use. You are responsible for all
activity under your account. We may suspend accounts that contain inaccurate information
or pose security risk.
4. Your License to Use the Platform
Summary: We give you a limited right to use the Platform for your busines
s.
We grant you a limited, non-exclusive, non-transferable, revocable license to access and
use the Platform solely for your internal business purposes and in accordance with these
Terms. You may not: (a) resell, sublicense, or redistribute the Platform; (b) reverse engineer
or copy the software; (c) circumvent security features; or (d) use the Platform for unlawful
purposes. All rights not expressly granted remain with GMG.
5. Your Content and Data
Summary: You own your content, but allow us to operate the Platform using it.
You retain ownership of information, images, sustainability data, certifications, product
details, and other materials you upload ("User Content"). You grant GMG a non-exclusive,
worldwide, royalty-free license to: (a) host and store User Content; (b) display it through
ZPTAG tools; (c) process and analyze it to operate and improve the Platform; and (d) create
aggregated and anonymized analytics that do not identify you or any individual. You are
responsible for ensuring that User Content: (i) is accurate and not misleading; (ii) complies
with applicable laws and advertising standards; and (iii) does not infringe third-party rights.
6. Sustainability and Environmental Information
Summary: You are responsible for your environmental claim
s.
The Platform enables presentation of sustainability, traceability, and environmental
information. Unless expressly agreed in writing: GMG does not verify sustainability claims;
GMG does not certify carbon calculations; and GMG does not independently audit
environmental data. You are solely responsible for ensuring that all environmental,
sustainability, carbon, or product claims comply with applicable law and marketing
standards.
7. Subscription and Payment
Summary: Paid features are governed by separate subscription ter
ms.
Certain Platform features require payment. Fees and billing are governed by: (a) the
applicable ZPTAG Subscription Agreement; (b) any Subscription Services Agreement
between GMG and a cooperative (if applicable); and (c) any enrollment or order form (if
applicable). If payment is not received when due, we may suspend access to paid features
after reasonable notice. Fees are non-refundable except as required by law or expressly
agreed.
8. Responsible and Lawful Use
Summary: Use the Platform honestly and lawfully.
You agree not to: (a) upload knowingly false or misleading information; (b) make deceptive
or unsubstantiated sustainability claims; (c) violate intellectual property rights; (d) interfere
with system security; or (e) introduce malicious software. Where concerns arise, we will
generally seek to resolve issues collaboratively before restricting access, except where
immediate action is necessary for legal or security reasons.
9. Intellectual Property
Summary: We own the Platform and its technology.
The Platform — including software, ZPTAG technology, branding, documentation, and
algorithms and analytics tools — is owned by GMG or its licensors. Except for the limited
license granted above, no ownership rights are transferred. If you provide feedback,
suggestions, or improvement ideas, we may use them without restriction.
10. Service Availability
Summary: We aim for reliability, but cannot guarantee uninterrupted service.
We strive to provide reliable access. However, service may be affected by maintenance,
updates, third-party infrastructure, and events outside our control. We do not guarantee
uninterrupted or error-free service.
11. Suspension and Termination
Summary: We may suspend access where necessary to protect users or comply with
law.
We may suspend or restrict access if: (a) fees remain unpaid; (b) these Terms are materially
breached; (c) continued use poses legal or regulatory risk; (d) security concerns arise; or (e)
required by law or sanctions regulations. Where practicable, we will provide notice and an
opportunity to remedy issues. Upon termination: your license to use the Platform ends;
access to paid features ceases; and data handling will follow our retention policies and any
applicable subscription agreement.
12. Warranties and Disclaimers
Summary: The Platform is provided as available.
The Platform is provided on an "as available" basis. To the fullest extent permitted by law,
GMG disclaims all implied warranties, including merchantability, fitness for a particular
purpose, non-infringement, and accuracy or completeness of user-provided data. We do
not guarantee that the Platform will meet every business objective.
13. Limitation of Liability
Summary: Our liability is capped.
To the maximum extent permitted by law: (a) GMG is not liable for indirect, incidental,
consequential, or punitive damages, including lost profits or business interruption; and (b)
GMG’s total aggregate liability arising out of or relating to the Platform shall not exceed the
fees paid by you for the relevant services in the twelve (12) months preceding the event giving
rise to the claim. Nothing limits liability that cannot be excluded by law.
14. Indemnification
Summary: You are responsible for claims arising from your content or claims.
You agree to indemnify and hold GMG harmless from claims arising out of: (a) your User
Content; (b) your product or sustainability claims; (c) your violation of law; or (d) your
infringement of third-party rights.
15. Export and Compliance
Summary: The Platform may not be used in violation of sanctions or export laws.
You confirm that: (a) you are not subject to applicable sanctions; (b) you are not owned or
controlled by a sanctioned person; and (c) you will not use the Platform in violation of export
or trade laws. We may restrict access if required by law.
16. Privacy and Data Protection
Summary: Privacy is governed by our Privacy Policy.
Use of the Platform is subject to our Privacy Policy, available at zptag.com/privacy/ Each
party is responsible for complying with applicable data protection laws in relation to the data
it holds.
17. Changes to These Terms
Summary: We may update these Terms from time to time.
We may update these Terms periodically. If changes are material, we will provide
reasonable advance notice by email to your account email address and by posting the
updated Terms with a new effective date. Continued use of the Platform after the effective
date of an update constitutes acceptance. We maintain an archive of prior dated versions
of these Terms, available on request.
18. Governing Law
Summary: Minnesota law applies.
These Terms are governed by the laws of the State of Minnesota. Disputes shall be resolved
in the courts located in Minnesota, unless otherwise agreed in writing.
19. General Provisions
Summary: Standard legal terms
.
If you have signed a separate written agreement with GMG covering the same subject matter
(including a Subscription Services Agreement or ZPTAG Subscription Agreement), that
agreement prevails over these Terms to the extent of any conflict. You may not assign these
Terms without our written consent; we may assign them to an affiliate or successor in
interest. Neither party is liable for delay or failure to perform (other than payment
obligations) caused by events beyond its reasonable control. If any provision of these Terms
is held unenforceable, it will be limited or severed to the minimum extent necessary and the
remainder will continue in effect. A failure to enforce any provision is not a waiver.
20. Contact
Genuine Marketing Group, Inc, a Nevada company with its principal place of business at
217 Geneva Blvd. Burnsville, MN 55306. Email: info@zptag.com